This was the situation for Nokia and Blackberry at the beginning of the last decade. Now maybe in front of Apple. At present, Apple, which has a higher status than India’s economy, will retain its power or if a new player will enter the field, only time will tell. But it is true that everything has a fixed time.
Will the era of Apple and Android also end in the next 10 years?
In the 2010s, people interested in tech used to ask one thing, ‘Are you a Berry Wale or an Apple Wale?’ Means you like Blackberry’s QWERTY keypad phone or you are a fan of Apple with touchscreen. This was not a small division. There were camps, just like Pepsi vs Coca-Cola or Marvel vs DC. But as soon as 2022 starts, this question is over forever.
Blackberry OS is permanently discontinued from 4 January 2022. Although the closure of BlackBerry was just a formality and one can say that it is the last seal of Android’s supremacy in the world of communication. One by one the pawns defeated the elephant, the horse, the vizier. Let’s take a look at this battle of operating systems that lasted for the last decade, where the good masters have collapsed.
The third apple to change the world
In the year 2007, Forbes published a photo of Nokia selling 1 billion mobiles on its cover and wrote that ‘Will anyone be able to match it?’ After 5 years of this, Nokia had collapsed and in 2013 it was bought by Microsoft. It wasn’t just the company’s failure. Similar was the story of companies like Nokia’s Symbian, Mimo, MeeGo, Samsung’s Bada, Sony Irxon and Blackberry turning into junk operating systems. In fact, these companies failed to recognize in time the one technology that transformed the world of communication at the level of the invention of the wheel and the Internet, and that was the concept behind the iPhone. It is said that the world was changed by three Apples, the first Adam brought Eve. The second fell on Newton’s head. The third one started from Steve Jobs’ garage.
Before the iPhone, there were different types of phones in the world. If you need a good camera, separate, express music for music, business phones separate, cool looking devices separate. Aside from gaming, a different phone series for everything. The first thing the iPhone did is that it changed all these categories, you buy a phone, everything will be fine in it. Photos of the manner will be taken, songs will also be found, videos will also be played. If there is no feature in the phone, then download the app, it will start working and most of all, the phone with all these features will be cool and beautiful to look at.
Second, before the iPhone, hi-fi technology meant being complicated. Nokia’s E-90 business phone had over a hundred buttons and the onlookers would have no idea what the hell was going on. Steve Jobs explained to the world on the lines that the stains are good, that technology is as good as it gets. One button can do everything and after this change look at the world around you. Whether it is the President of America today or the brothers and sisters making reels on Hindi songs in a village in Tanzania, a smartphone is a machine that not only fulfills the need of both of them alone, but also adapts to their personality. becomes a part of it.
Not only this, the concept of ‘technology means easy’ did not stop with just using the phone. Be it sending money through UPI or using Facebook, editing videos to make reels on Instagram, online video conferences, every company, every service is trying to make things easier these days.
Android’s empire built on Apple’s foundation
If Apple laid the foundation of giving everything in one phone instead of the concept of separate phones, then Android gave the world another government called ‘open source’. Between 2000 and 2010, Google pushed Microsoft back. For Google born in 1998, everyone used to say that by then Microsoft spread all over the world would eat it, but Google first added the world’s best minds to its company at all costs and on seeing it, Microsoft gasped like a middle-aged And the young Google was running fast. Forget about eating Google, today Internet Explorer and Binge Search are nowhere in comparison to Chrome and Google Search. The basic reason for this is that they are open source.
The open source platform means that any creator can use it. You can build your own app and run it on Android phone. You can build a phone by making your own hardware and put the Android operating system on it. You can change it by making changes according to your own in basic Android. As a result, Chinese smart phones were available in the market at very low prices and the number of apps available on them became infinite.Techno
WhatsApp termite that ate an entire blackberry tree
It started with the closure of Blackberry, so let’s come back to it. Research in Motion ie Blackberry had only two biggest features. The first was push email and the second was BBM ie Blackberry Messenger. Push email had the ability to automatically receive new emails on your phone, whereas in BBM, two people could send each other messages, photos, documents and more. However, to connect with someone on BBM, his PIN was required. Nokia also provided some similar services in its corporate series, but all of them were closed source, that is, their entire ownership was in the hands of the company.
Then came WhatsApp. WhatsApp was free for the first year and was cross platform. That is, it did not matter which company’s phone you have. We both have WhatsApp in our phones, that’s enough. Gradually BBM became irrelevant. Their camera and user interface were already pretty mediocre. The fortress of messenger and push email they had tied together was torn down by one application alone.
Where will the battle of Apple vs Android lead?
The second decade of the twenty-first century is going on. The question arises that what will happen to Android or what will happen to iOS in the coming time. The answer is becoming clear. You must have heard the word decentralized time and again in the past. This is the next level of open source. In open source, the company tells you how to use the code, but the company decides all the conditions. In Decentralized, users decide how to do things. understand easily. Netflix videos are closed source. Netflix decides what to show and at what cost. YouTube provides open source content. Make your own and put it on YouTube. If people like it then they will see and you will earn. Decentralized version is NFT You made a video and decided that it has to be sold for one lakh rupees, it may be sold, it may not be sold, but it will earn you the most and you decide the rules related to your work. do.
Therefore, in the coming times, companies like Apple will have to make many fundamental changes in their operations. Just as technology and internet moved from computer to mobile in the last ten years and today a large population has used the internet only on mobile, similarly Android is now running on all machines like TVs, tablets, cameras, door bells Whereas iOS, despite all its specialties, is still within a radius. Now in the coming times, Apple will remain the only company making gadgets or will change its form, we do not know.
Anurag Bhardwaj, who writes interesting tales of corporate battles, uses two words about the sinking of BlackBerry and Nokia and the future of Apple-Android. The first is ‘The Burning Platform’ – an oil line caught fire in the North Sea. An employee standing on that platform had two paths in front of him, either to die by burning or by jumping into the icy sea 100 feet below. The employee opted to jump into the sea, as there was little hope of survival and the employee survived. Similarly, the second term is ‘inflection point’ – inflection point is derived from calculus in mathematics, which was used by Intel cofounder Andy Grove. According to this, there comes a point in one’s life, where he comes down from the top or reaches the very top from zero.
This was the situation for Nokia and Blackberry at the beginning of the last decade. Now maybe in front of Apple. At present, Apple, which has a higher position than India’s economy, will retain its power or a new player will come, only time will tell, but remember we have seen an extinct era of mobile phones and it is ironic that those Blackberry And Nokia changed the whole world with its technology, there is no place for them in that changed world.
(Disclaimer: The author is a senior journalist. The views expressed in the article are the personal of the author.)
read this also-