After making his television debut, Zakir Khan’s show ‘Aapka Apna Zakir’ had high expectations from both the audience and the channel. This is why Sony TV granted him the coveted weekend time slot that was previously occupied by Kapil Sharma. However, despite his massive popularity on OTT platforms and YouTube, this comedian has struggled to attract television audiences, leading to disappointing results.
The show’s opening TRP was a mere 0.5, indicating a lack of viewer engagement. While this is just the beginning, there is potential for improvement if the show’s format is tweaked. To achieve better ratings, the makers should consider addressing these five crucial factors that have negatively impacted the show’s performance.
Key Issues Affecting ‘Aapka Apna Zakir’
1. Distraction from Rithvik Dhanjani’s Dancing
The title ‘Aapka Apna Zakir’ implies a sense of familiarity, but the show frequently disrupts its flow with Rithvik Dhanjani randomly dancing with celebrities or even solo. His presence raises questions since he is a host himself, yet the show already has a dedicated host in Zakir. Comedians like Paresh Ganatra and Gopal Dutt provide enough humor, and Shweta Tiwari adds glamour, rendering Rithvik’s participation unnecessary. His dance breaks cause disturbances during Zakir’s heartfelt conversations with guests, making it hard for viewers to stay engaged.
2. Inclusion of Social Media Influencers
In some episodes, social media influencers have also been invited to join the festivities. However, the traditional television audience often finds their over-the-top comedy unappealing and lacks interest in their content. The discomfort is palpable among actors who share the screen with them, creating an awkward viewing experience.
3. Zakir Khan’s Discomfort on Camera
Before the show’s launch, Zakir expressed his struggles with camera angles during a special interview with TV9. This discomfort is evident on-screen as he often appears distracted and looks around instead of addressing the audience. To connect better with viewers, he will need to work on this habit and develop a more confident stage presence.
4. Revamping the Show Format
There is a significant difference between chat shows on YouTube or OTT platforms and those on television. The TV audience enjoys watching shows with their families on weekends, ideal for segments that engage everyone rather than niche content better suited for a more digital-savvy audience. Currently, neither the audience nor Zakir himself seems to enjoy the show’s content. Shifting the focus to more inclusive segments would enhance the overall viewing experience.
5. Absence of Zakir Khan’s Unique Style
Fans of Zakir Khan have yet to see the signature style and charisma that made him a household name. Although he attempts to engage with guests, the forced comedy feels out of place. By allowing his natural humor and charm to return to the show, there is a possibility for significant improvement in ratings. The audience craves Zakir’s authentic approach, and embracing that could rejuvenate viewer interest.
